Earth Day Inspiration

By on April 17, 2012   /   The Beak  
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Earth Day Inspiration

Enjoy a little Earth Day inspiration from Heron’s Eye Communications Co-Founder Sandy Long during her visual amble “The Nature of the Upper Delaware: The Portal of Place.” Sandy will address the Upper Delaware Unitarian Universalist Fellowship: Sunday, April 22 10:15 am Berlin Township Community Center Beach Lake, PA“The Upper Delaware River region is profoundly beautiful, healing and transformative,” says Sandy. “It is also beset with seemingly endless threats that can stall us—or stir us to action.” Sandy, a writer and

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What is Storify?

By on April 12, 2012   /   The Beak  
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What is Storify?

Stories have long been a moving and effective vehicle for communicating ideas or information in a way that is accessible and memorable. Why should things be different in the age of social media? Facebook’s new Timeline helps users “tell your life story” using features like cover photos and life events. But even beyond that, Storify offers a new level of online engagement called digital media curation. Though the comic strip character Dilbert may mock it, Storify is a powerful tool

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Writing Your Success Story

By on March 6, 2012   /   The Beak  
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Writing Your Success Story

Tell your unique success story. Non-profits, social enterprises and many small businesses do such good work in their communities. Often, however, limited staff and resources keep them from engaging with and sharing their stories with the people most affected by their accomplishments. This is a common challenge for a number of Pennsylvania’s hard working land trusts, but there are efficient and effective ways to reach your audience and share your success. Your Success Story Join Sandy and Krista at the

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