Catch the Buzz

By on March 5, 2015   /   The Beak  
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Catch the Buzz

Every national park should have such a partner. The Shenandoah National Park Trust (SNPT), the park’s official philanthropic partner, recently supported two new science and art initiatives with grant funding. Shenandoah National Park awarded the inaugural $15,000 SNPT Research Grant to Dr. Jessica Rykken, Associate with the Museum of Comparative Zoology at Harvard University, for her project: “Catch the Buzz: pollinator diversity, distribution and phenology in Shenandoah National Park.” “Pollinators are clearly at risk nationally, and we are concerned about the fate

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An Ad That Matters

By on February 19, 2015   /   The Beak  
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An Ad That Matters

Following the NFL Super Bowl, we like to evaluate the impact and effectiveness of the television commercials that cost roughly $4.5 million dollars for a 30-second spot and claim the attention of millions of viewers who share the popular horse and puppy promos on their Facebook feeds. In our opinion, the most successful and important ad to hit the air during Super Bowl XLIX did not feature an animal—at least not the furry kind. It was the chilling public service

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Sandy Long Featured in The Piedmont Virginian

By on February 5, 2015   /   The Beak  
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Sandy Long Featured in The Piedmont Virginian

During her stay as Shenandoah National Park’s first Artist in Residence last fall, Heron’s Eye Communications Co-Founder Sandy Long was interviewed by several media outlets including the Piedmont Virginian. The Piedmont Virginian is a beautiful lifestyle magazine that artfully gives voice to the special qualities of the northern Piedmont region of Virginia, has run an article by Cassandra Brown in its Winter 2015 issue about Sandy’s experience. See the article HERE. Also, Sandy has compiled a gallery of images captured

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