Engagement with your target audience is essential to building positive customer relations.
In today’s digital marketplace, one of the most effective ways to make your customers notice and respond is through online marketing.
Recently, Heron’s Eye Communications was named a 2014 All Star Award winner by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide. The award, given annually to the top 10% of Constant Contact’s international customer base, recognizes select businesses and nonprofits for their significant achievements leveraging online marketing tools to engage their customer base and drive success for their organization. Heron’s Eye Communications is one such exemplary organization.
Heron’s Eye Communications is a mission-driven content marketing, publishing and project management firm dedicated to creating strong community partnerships that foster a healthy environment, desirable quality of life and sustainable local economy.
“We offer a community-minded, holistic approach to your overall business and marketing goals,” says Heron’s Eye Co-Founder Krista Gromalski. “This includes considerable focus on digital and social media strategies.”
Constant Contact customers using the company’s online marketing tools are eligible for the All Star Award. Criteria used to select this year’s All Stars included:
- Level of engagement with email campaigns
- Open, bounce and click-through rates
- Use of social sharing features
- Use of mailing list sign-up tools
- Use of reporting tools
“We’re honored to be recognized by Constant Contact for achieving strong marketing results and engaging with our customers,” says Heron’s Eye Co-Founder Sandy Long. “Relationship building is at the core of our mission. The better we know our clients, the more successful we can be at telling their stories.”
“At Constant Contact, our goal is to help small businesses do more business; and for these businesses success with marketing is a huge piece of that puzzle,” said Chris Litster, Senior Vice President of Sales and Marketing at Constant Contact. “We’re thrilled to recognize Heron’s Eye Communications for its commendable achievements in 2014 with this All Star Award.”
